Digital Attitude – a Benefit Corporation – has been included for the first time in the national “Leader della crescita 2023” ranking compiled by Statista and Il Sole 24 Ore (the national ranking that identifies Italian companies with the highest revenue growth over the 2018–2021 period).
With a growth rate of over 80%, Digital Attitude ranks among the top 10 Italian companies in the IT and Software category and 58th overall.
Ranking Criteria and Methodology
The ranking includes 500 Italian companies that recorded the highest revenue growth rates between 2018 and 2021, while also taking into account the increase in the number of employees.
Specifically, the ranking methodology took the following into account:
- Significant increase in revenue over the 2018–2021 period (minimum annual growth rate > 15.26%), primarily driven by organic growth;
- To be an independent entity (no subsidiaries or affiliates);
- Have a tax residence in Italy;
- Comply with the so-called “good standing clause” (not be in any of the situations described in Article 80 of Legislative Decree 50/201)
The Results of Digital Attitude
The Milan-based company, founded in 2017 and part of the Digital360 Group since July 2022, aims to make change and tech adoption simple and sustainable by harmonizing the relationship between people and technology. What sets it apart from its competitors is nudgetech’s proprietary Habit-Inspiring Platform (hi), which is designed to guide people through the process of creating, maintaining, and reinforcing habits related to tech adoption and all aspects of the individual’s work experience.
In the case of Digital Attitude, revenue rose from 288 thousand euros in 2018 to 1,880 thousand euros in 2021. As for employees, the number grew from 3 to 13 in just three years. This represents significant growth for a team that has steadily acquired a wider range of expertise, skills, and capabilities—ranging from product development and design to data analysis and the creation of change management strategies.
The complete rankings are available at this link
“Being recognized as one of Italy’s top companies is a significant achievement for a company that, in 2018, was just celebrating its first year as a startup. – Says Luca Argenton (CEO) – “Our goal is to make change simple by harmonizing the relationship between humans and technology, putting the people’s experience at the center. Being part of this national ranking is further recognition of the commitment and dedication with which we approach our daily activities.”
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